![Neda Vodovich, Neda's Flower Shop, Haight Ashbury San Francisco circa 1978](https://studycenter.org/wp-content/uploads/2023/01/NedaFlowerShopHaight-BillCarlson2.jpg)
Haight Street
Neda Vodovich, proprietor of Neda’s Flowers on Haight Street, was born in Italy and spent six years in a refugee camp there after World War II. She came to San Francisco in 1951 and, a year later, opened her shop and lived in the upstairs apartment.
Photo by Bill Carlson